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The Moroccan Pop Up: Yasmina Olfi Promotes Morocco Creators

Written by FDM

Moroccan creation is celebrated as part of the ephemeral event The Moroccan Pop Up, the first edition of which is currently being held within the Anfa Sunset real estate project. Carried by influencer Yasmina Olfi, alias Fashionmintea, this first edition highlights craftsmanship made in Morocco.

In love with her country and ambassador of Moroccan craftsmanship both internationally and nationally (with her participation in the national campaign to promote made in Morocco and local crafts), Yasmina Olfi has been looking for months for a way to promote the local creators differently, in Morocco and elsewhere. This desire led to the birth of The Moroccan Pop Up, an ephemeral and itinerant event where different brands produced in Morocco are brought together in the same place. A project in which Yasmina strongly believes, who wants above all to make her community aware of local consumption, to share the “Moroccan” way of life with as many people as possible, and to try, thanks to her notoriety, to promote these products beyond borders.

The Moroccan Pop-Up, until June 6, opens Tuesday to Sunday from 11 a.m. to 6 p.m. at Anfa Sunset, a closed and secure residence in the heart of Ain Diab made up of apartments with ocean views.