Zwak is the name of Amaz’s new collection. It refers to the hand embroidery techniques of skalli (gold and silver thread) designs used to adorn traditional caftans. The brand affords four pair models : black with bronze skalli, burgundy with bronze skalli, bottle green with bronze skalli and finally midnight blue with silver skalli.
View this post on Instagram
Et voici la nouvelle collection Zwak au complet. Le Zwak désigne les techniques de broderie à la main de motifs de skalli (fil d'or et d'argent) pour orner les caftans. Et vous quelle est votre couleur préférée parmi les 4? 1.Noir et skalli bronze 2. Bordeau et skalli mordoré 3.Vert bouteille et skalli mordoré 4.Bleu nuit et skalli argent? Vos retours m'aideront à ajuster les quantités à produire😍 #slowfashion #sustainable #morocco #casablanca #handcraft #design #local #sneakers #ethical #vegan #velvet
The chic and ethical brand was launched in April 2017 by Fadela Bennani, according to Plurielles magazine, and offers city shoes inspired by Moroccan craftsmanship. Following vegan and eco-conscious ethics, Amaz is committed and responsible in regards to both nature and society.
Indeed, not only does the brand not use any material of animal origin or packaging in cardboard or plastic, but also commits to the education of girls in the High Atlas with its program “Amaz for education” which consists in granting a part of revenues to support this noble cause.
A great way to promote ancestral know-how, to support the Moroccan shoe industry, while helping to improve access to girls’ education in the landlocked regions of Morocco.