New on the Paris fashion week schedule ( held from February 25 to March 5) is Karim Adduchi. The Moroccan designer (born in Imzouren) who currently lives and works in Amsterdam, presented his autumn-winter 2019-2020 collection called “Maktoub” (meaning “written” or “destiny” in Arabic), on March 3 and 4, on the sidelines of the most anticipated fashion event of the season.
For his first presentation in Paris, the Moroccan designer took up residence in the mythical Hotel Saint James Albany, located opposite the Tuileries Garden. A place steeped in history where the creator has chosen to tell his own.
Adduchi is known for his social vision of fashion and his commitment to bring communities together. From showcasing his Moroccan heritage under a modern light mixed with eastern fashion to teaming up with Syrian refugees to create his “She Has 99 Names” collection. This fw2019-20 collection (photos below) was no different. His vision translated to colorful body-hugging dresses covered with thousands of Moroccan tassels, black and white dresses with exaggerated sleeves, printed trenchcoat, a busy printed kimono-like jacket, and Moroccan inspired belts to accentuate the models’ waists.
Excited to present our FW2019 accessories of bags, belts, and Moroccan-inspired Babouche heels all made from the finest leather
Having founded his label back in 2015 Karim is rapidly gaining popularity and making a name for himself. In January he was one of the 30 people under 30 in Art & Culture named by Forbes magazines. He then won an Amsterdam Culture Award and now the couture designer (as the first Moroccan designer ever) has had his Paris Fashion Week debut. Congrats on yet another milestone!