Dr. Maria Sadak flew to the United States with eight other Moroccan project promoters to represent the country in its first participation at the CES, the global stage where next-generation innovations are introduced to the marketplace.
And there, « big companies have been coming intentionally to my stand to learn more about my Senskin application, » says dermatologist Maria Sadak, who has been working on the project for a year. She invented a mobile app connected, via Bluetooth, to a pebble-shaped object that is placed on the skin to analyze it.
« It tests our body heat, the rate of hydration of the skin, stains and wrinkles, the level of produced sebum, and also gives information on the environment around us, » explains the doctor who developed her invention at the Emerging Business Factory incubator in Marrakech. « All this combined with specialized advice adapted to each case ».
The idea set up after an observation: « I noticed that some of my patients had about ten questions to ask me when they came to see me but forgot half of them. » She is convinced, Senskin is useful and complementary to a consultation because » it can answer some of the questions and make the patient more independent, more in control « . Another asset: prevention.
In Las Vegas, this app has literally attracted some multinationals. Because « at CES, the inventors were engineers and not me. I know my job, my patients and the usefulness and reliability of such an app, » she explains. Dr. Sadak has had many partnership proposals. » I am still studying all the proposals, weather in Morocco, Taiwan or the United States « . Anyways, the Senskin mobile app can be downloaded anywhere in the world!