The campaign, based on a study carried out by the Democratic Association of Women of Morocco (ADFM) with the support of UNESCO, is part of the project “The cinema platform for education in human rights and citizenship” (2018-2020),.
Gender-based inequalities in the film industry are rife. And the figures reveal strong discrimination against women, such as wage disparities, the glass ceiling, less distribution of content created by women, etc. The figures which summarize the representation of women in the cinema professions are indicative of this state of affairs:
Women represent 11.3% of the management committees and decision-making bodies of professional organizations in the cinema industry against 88.7% for their male counterparts.
Out of the 18 organized festivals, only 2 women are presidents.
The directors received 31 million dirhams in advance on receipts against 301 million dirhams for the male filmmakers.
