Beauty News

Moroccan brand izil Beauty opens its first boutique in Dubai Mall

Written by FDM

Inspired by ancient Moroccan beauty traditions, izil’s therapeutic range of products are now available at its new luxury standalone boutique in The Dubai Mall.

Drawing inspiration from its incredibly diverse Moroccan heritage, izil showcases an all-natural skincare line for those seeking a luxurious beauty indulgence. Using traditional formulas, izil provides a unique me-moment of luxury and pampering.

izil harnesses the benefits of the world’s rarest and finest natural Argan oil sourced from the Atlas Mountains to bring about beauty transformations. Its beauty products range from everyday care to the more luxurious and indulgent, created to suit the discerning beauty clientele worldwide. The natural products, inspired by traditional recipes and employing the secrets of Moroccan beauty & wellness techniques truly boast the best of ‘pure’ beauty that exalts the senses and channels true inner charm.

Founded by Mouna Abassy in 2012 in the UAE, the brand has opened its first standalone boutique in the heart of Downtown Dubai, at the world’s largest shopping mall, The Dubai Mall. The elevated retail concept brings izil’s beauty collections to life, including the luxury Hammam ritual, herbs, clays, and oils, as well as its newest face-care, body-care, and hair-care products. Customers can indulge in in-store pampering sessions and also receive personalized skincare consultations from the brand’s trained beauty specialists.

To discover more and to keep up with the latest news, visit Izil’s Instagram page @izilbeauty