Beauty News

Beauty Smartstore and brand YAN & ONE to launch October 28

Written by FDM

After three years of work, the new beauty brand YAN & ONE as well as the Smartstore by Salwa Idrissi Akhannouch will be launched on October 28 in Morocco Mall.

The aim of this project is to propose a fully digitized approach to beauty. The YAN & ONE beauty Smartstore and brand, conceived by Salwa Akhannouch, president of the Aksal group, will release a variety of products that promise to benefit all skin tones, their morphology, their type and their shape.

From makeup, skin care, beauty, fragrances, hygiene, accessories, and teas, the company ensures that the products were created respecting the strictest standards and are essentially free from Paraben, Phenoxyethanol, and PEG (polyethylene glycols). They will be available at affordable prices.

Apart from being designed by ranking beauty professionals in France, the products will be offered to the consumer in an interactive and digital way. Thus, YAN & ONE offers a hyper-connected avant-garde shopping experience, with 1,000 screens, interactive tactile mirrors, digital tools and videos to discover and adopt the latest trends.  An innovative and ambitious project  where individual beauty solutions are offered in real time with the possibility of instantly sharing them on social networks.

Rendezvous on October 28th to experience a moment of revolutionary beauty.